loanDeposit promoted to 10-year veteran of the company Min Kim as Executive Vice President, Marketing and Analytics, where he will be responsible for providing marketing analytics and insights for all channels to maximize return on marketing funnel performance.
“For 10 years, Min has been an integral part of our team and a key driver of our world-class direct lending marketing organization. His astute leadership on a number of critical initiatives over the years has directly increased the value and the power of our leads for our loan officers,” said loanDepot Founder and CEO Anthony Hsieh. “Min is exactly the right person at the right time to lead loanDepot into the next decade as we continue to set the standard for innovation and service excellence as a leader in our industry.”
Min joined loanDepot in 2012 as Director of Risk Monitoring and Reporting, building a strong risk reporting infrastructure for the business. He moved into marketing analytics in 2015 and quickly built his team, which implemented a new data visualization platform, earning Kim a promotion to SVP of Marketing Analytics. Prior to working at loanDepot, Kim held positions in risk management for Hyundai Capital America and LendingTree Loans.
“It’s been an exciting decade as part of the LoanDepot team, as we worked to disrupt the mortgage experience and realize our CEO’s vision,” Kim said. “I look forward to taking on my new role, leading the Marketing and BI teams to deliver valuable insights that drive actionable results across the business while continuing to grow and innovate.”